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Activating Water Essence

Jurlique

Jurlique's Activating Water Essence contains 14 unique ingredients, all of which are grown on their farm in the Adelaide Hills.

Due to being out of season, we had to source, model and texture each of these elements to create the concept. We added in micro hairs to help push the realism of the plants. 

15 second animation, large format print and a variety of social images and loops were all part of this campaign.

Credits:

Client: Jurlique