We helped bring Lyre's bottle to life and show the individual spirit and voice of the brand.
The bottle and drink were created in 3D. Then using the existing label design we rebuilt the bear character and rigged it so we could animate different poses and scenarios. We then projected this back onto our bottle.
The final output was a 15-second TVC, with additional still and moving content for social media.
Client: Lyre's Spirit Co
Agency: Kinetic